张峤
- Associate Professor
- Supervisor of Doctorate Candidates
- Supervisor of Master's Candidates
- Date of Employment:2019-02-28
- Education Level:With Certificate of Graduation for Doctorate Study
- Degree:Doctor
- Professional Title:Associate Professor
- Status:Employed
- Alma Mater:天津大学
- College:The School Of Management
- Discipline:Management Science and Engineering
- Papers
Market targeting with social influences and risk aversion in a cobranding alliance
Release Time:2025-04-30 Hits:
- Date:2025-04-30
- Title of Paper:Market targeting with social influences and risk aversion in a cobranding alliance
- Journal:European Journal of Operational Research
- Co-author:Zhang Q*, Chen J, Lin J
- Volume:297(1)
- Page Number:301-318
- Translation or Not:No
- Date of Publication:2022-06-06